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Start-up Support Shouldn't Be a Members' Club
Not the founders with a Stanford network or a warm intro to a VC. We're here for the ones with an idea, a day job, and a nagging feeling they'd be brilliant at this if someone just showed them how.
7,000+
Founders Supported
100+
Countries Reached
£50M+
Investment Raised
200+
Startups Mentored
Every founder deserves a shot.
Confidence comes from understanding.
Honest beats nice.
Why we exist
Somewhere along the way, startup support became a members' club.
Most accelerators want revenue before they'll talk to you. Or a prototype. Or a technical co-founder, a track record, the right postcode, a "proven" idea. They want you to have already done the hard part before they'll help you with the hard part.
We think that gets it exactly backwards.
The founders who need support most are the ones at the very start. The ones still working out whether the idea has legs. The ones who've never written a pitch deck, never built a financial model, never sat across from an investor, and aren't quite sure who to ask.
That's who Launchology is for. Any background. Any stage. Any idea. No application, no gatekeepers, no one deciding whether you're worthy of help.
Learn it, then build it
The internet is full of people telling founders to just get started. Just launch. Just wing it and figure it out.
We've watched too many founders take that advice and burn through their savings, their evenings and their confidence learning lessons they could have learned in a week.
Building a startup isn't a mystery. There are frameworks that work, questions investors always ask, mistakes almost everyone makes. You just have to be shown them.
So we teach you first. How to validate properly. How the money actually works. What investors are really looking for. Then you build, with your eyes open and the confidence that comes from knowing what you're doing.
Move fast, by all means. Just know where you're going.
"I'd been going round in circles for months. Launchology gave me an actual order to do things in, and the confidence to stop second-guessing myself."
Alex B
Founder, AllBerry
What we won't do
Plenty of people will tell you what they'll do for you. Here's what we'll never do to you.
We won't take your equity
No equity, ever. Just a monthly fee you can cancel any time. Your company stays yours.
We won't make you apply
No application form, no interview, no rejection email. Sign up and start.
We won't just agree with you
If your idea has a hole in it, you'll hear about it from us long before you hear it from an investor.
We won't pretend it's easy
Most startups fail. We won't sell you a fantasy. We'll give you the best possible shot.
Meet the founder
I've been the founder staring at a blank pitch deck at midnight, wondering if any of it was going to work. I've also sat on the other side of the table, deciding whose business got backed and whose didn't.
Over the past eight years I've helped founders raise tens of millions, taught more than 7,000 people about startup funding across 100+ countries, and built a few companies of my own. Some worked. Some didn't, and I learned more from those.
What I kept noticing was that the founders who succeeded weren't the smartest or the best connected. They were the ones who had someone in their corner who would tell them the truth.
Most founders never get that. Launchology is my attempt to fix it.
Adam's background spans corporate banking, founding multiple startups, investing, and eight years advising founders on equity finance.
Who's behind it
Launchology is a small team with a big network. Behind the platform sits a group of founders, investors, finance people and mentors who've built, backed and occasionally broken startups of their own.
We're not a faceless institution, and we don't want to be. When you ask a question, a person who has actually done this answers it.
"The honesty is the bit that surprised me. I was told what wasn't working before I wasted another six months on it."
Ivy P
Founder, Fifty Spaces
No application. No gatekeepers. Just start.
Join 7,000+ founders learning to build, launch and raise with Launchology. Start free, upgrade when you're ready, leave whenever you like.